In developed countries, the mail-order industry has a history of Aaron Kampman Jersey hundreds of years. In China, it has been in development for more than ten years. By the end of 2008, the market scale of mail order exceeded RMB 10 billion.
Catalog mail order is the earliest sales pattern in Chinese non-store retail industry. In 1993 the first catalog mail-order enterprise Xiaokang.com entered Chinese market. Later mail-order enterprises such as Mecoxlane, Bertelsmann entered domestic retail market. All of these enterprises experience a long process before being accepted.
Non-store sale (Non-fixed sales-spot) refers to the direct sale of products and services from producers or distributors to consumers without stores. It is a modern marketing pattern in social economy. It coordinates with the demand of consumers and the advancement of technology.? Non-store
The mail-order industry has inherent advantages compared with traditional physical stores such as department store, supermarket chain, general merchandise store (GMS), Aaron Kampman Jersey convenience store (CVS), etc. Mail order is not restricted by regions. Many links from production to sale are eliminated to decrease operation and transaction costs. This brings a win-win situation for consumers and retailers.
With the development of Chinese logistics industry, delivery time of mail order is shortened. Meanwhile, after service is improved because of the progress in telecommunication technology. All these make consumers more satisfied with mail order. Though internet is popular at present, mail order is highly accepted because of its directness and high arrival rate. New sales patterns are being developed in the mail-order industry. Internet can also be applied for the marking of mail order.
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